Strategy, Identity, branding, communication tools
Cave des Carmes | France
Cave de Carmes opened it's doors in 2010. The person behind this gorgeous wine shop is passionate about wine, tasting, wine&food and she spends a lot of time looking for wines, champagnes, whiskeys, cognacs... that she will be proud to make you discover in her wine shop: Cave de Carmes, situated in the famous vineyards close to Bordeaux in France. Every visit is a new discovery! And if you don't know what to serve together with the food you planned or what to serve your friends for the «apéro» - Angèle is always very helpful to find the perfect bottle.
Perle graphic design was asked to create the identity for Cave des Carmes. After several visits, a lot of photos, talking, tasting, analysing, testing - we created a style in which you can discover the feeling we had when we visited the Cave des Carmes: classy, stylish, colourful, positive/happy, service & quality. Conseptual approach, we also considered the building | architecture to give the identity a global consideration.