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Strategy, Identity, branding, communication tools


Cave des Carmes | France


Cave de Carmes opened it's doors in 2010. The person behind this gorgeous wine shop is passionate about wine, tasting, wine&food and she spends a lot of time looking for wines, champagnes, whiskeys, cognacs... that she will be proud to make you discover in her wine shop: Cave de Carmes, situated in the famous vineyards close to Bordeaux in France. Every visit is a new discovery! And if you don't know what to serve together with the food you planned or what to serve your friends for the «apéro» -  Angèle is always very helpful to find the perfect bottle.


Perle graphic design was asked to create the identity for Cave des Carmes. After several visits, a lot of photos, talking, tasting, analysing, testing - we created a style in which you can discover the feeling we had when we visited the Cave des Carmes: classy, stylish, colourful, positive/happy, service & quality. Conseptual approach, we also considered the building | architecture to give the identity a global consideration.

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