Client:
Country:
Project:
To find the brand. The correct fit. According to who you are, your services, how you would like to be perceived.
This is our challenge and our passion.
Having a name, but no identity, our client had been growing extremingly fast, their branding had been put on hold, so when they contacted us, they really needed "everything".
We created a logo and a brand platform on which we based the development of their visual identity - and elaborated a brand style guide / brand manual. The brand manual is a wonderful tool to facilitate the communication keeping the guidelines in mind so everything is created in the same tone of voice. This will create a strong brand. Packaging - fish box - was created based on the new visual identity and also graphic elements (the symbol in the logo) were used to decorate their location / office.
And we created their slogan: True stories.
Client:
Country:
Project:
To find the brand. The correct fit. According to who you are, your services, how you would like to be perceived.
This is our challenge and our passion.
Having a name, but no identity, our client had been growing extremingly fast, their branding had been put on hold, so when they contacted us, they really needed "everything".
We created a logo and a brand platform on which we based the development of their visual identity - and elaborated a brand style guide / brand manual. The brand manual is a wonderful tool to facilitate the communication keeping the guidelines in mind so everything is created in the same tone of voice. This will create a strong brand. Packaging - fish box - was created based on the new visual identity and also graphic elements (the symbol in the logo) were used to decorate their location / office.
And we created their slogan: True stories.
Client:
Country:
Project:
To find the brand. The correct fit. According to who you are, your services, how you would like to be perceived.
This is our challenge and our passion.
Having a name, but no identity, our client had been growing extremingly fast, their branding had been put on hold, so when they contacted us, they really needed "everything".
We created a logo and a brand platform on which we based the development of their visual identity - and elaborated a brand style guide / brand manual. The brand manual is a wonderful tool to facilitate the communication keeping the guidelines in mind so everything is created in the same tone of voice. This will create a strong brand. Packaging - fish box - was created based on the new visual identity and also graphic elements (the symbol in the logo) were used to decorate their location / office.
And we created their slogan: True stories.
Mission
Identity, branding, communication tools, expositions/
trade shows
Client
UPTIME International AS | Norway
Description
MOTION COMPENSATED GANGWAYS & HELIDECKS
UPTIME International AS develops, markets and installs motion compensated equipment in cooperation with its owners, both leading in their fields; control systems for motion compensated equipment | advanced vessel systems, and market leader in aluminium helidecks and large gangways. UPTIME International has developed the world's first motion compensated helideck, dramatically increasing the landing window on the PGS vessels «Ramform Sterling» and «Ramform Sovereign».
Perle graphic design has had the pleasure of working with UPTIME International since the beginning (2011) - when they asked us to create and develop their brand. Because their clients are related to offshore where the conditions can be very rough; ocean always in move, large waves + the UPTIME's focus: to assure stability with their motion compensated equipment - the creativity process started with this in mind:the contrast; movement & stability.
Movement as in WAVES and stability as in HARMONY, SAFETY, SECURITY. Based on these keywords, we started to create the identity. Conceptual approach: we included the atmosphere / environment in which UPTIME International (and their clients) operate
- to give the identity a global consideration.
